Social Marketing
Social Marketing is the future in advertising on the internet. People spend more time on Facebook and Twitter than any other website. If people spend a lot of time on these sites, they are willing to find out about new products and services through these sites. That is where social marketing comes in.
What Social Marketing will do for you
Social Marketing will increase traffic to your website, increase consumer interest in your products/services and it will give you valuable information about what your customers want, need, and how they feel about your company. It will also allow you to advertise to a large group of people by doing something as simple as sending a text message.
Easy for customers, even easier for you
Customers will be able to sign up for text message or e-mail updates automatically through Twitter to get updates about your company. They will see news are promotions automatically pop on the pages that they already visit daily.
We will not only set this up for you, but you can have Zwiffer do all of the updates for you automatically. If you would like to do this yourself, it’s as simple as sending a text message, or typing your update into a webpage. You can take a picture with your phone or from an e-mail, and instantly share it with all of your potential customers.
Paid Advertising
Facebook and Twitter are great for clients that are already a fan of your products, but how can you use these tools to attract new customers? How do you get them from a Facebook page to your site, or even to your restaurant? Facebook has the best ad platform on the market, simply because it knows so much about its users. Take a look at the example below.
As an example: Imagine you are a restaurant that sells chicken. With Facebook Ads, you can target your audience to people within 10 miles of your restaurant, choose your exact demographic (gender, age, race), and also target people who are fans of similar businesses. You can market to a small group of people, or millions.
